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Spencer Critchley

Biography

Spencer Critchley is the Managing Director of Boots Road Communications, which provides communications consulting, production and media buying services in all media. Recent clients include Obama for America (pro bono press and new media work), Congressman Sam Farr, D-Carmel (web, radio advertising); California Assemblymember Anna Caballero, D-28th District (TV & radio production, media buys) and Salinas, California Mayor Dennis Donohue (campaign communications director).

Spencer is an award-winning producer, writer and composer with experience in digital media, film, broadcasting and the music business. He has directed creative groups or led audio production at BeVocal, Beatnik, Silicon Graphics, Silicon Gaming and CCC/Viacom. Among the projects he has worked on are web content for David Bowie, Moby, Britney Spears and Yahoo!, the redesign of BeVocal's voice applications interfaces, the multiple award-winning Choosing Success CDROM for CCC, the SGI/Time Warner/ATT interactive TV system, and he has also served as a freelance writer/broadcaster for the Canadian Broadcasting Corporation, National Public Radio and others, winning awards for investigative journalism. Spencer has been a composer/producer for Warner-Chappell Music, and was composer and director of audio post production for the Emmy-winning documentary film "Blink". He is the founder of The Desert Mothers, a "virtual rock band" based at http://thedesertmothers.com.

Articles

Blog

Does Brainstorming Actually Work?

December 11 2008

It's a staple of corporate retreats: gather staff, whip out the flip chart and announce that "there are no bad ideas". Many attendees just groan inwardly. Are they just cynics, or are they onto something? Apparently several studies back up the Dilberts of the world, at least to an extent.… read more

Good Job, or Good Work?

November 19 2008

Creativity is a good thing. But I think we sometimes fall into the habit of thinking it's the only good thing. Not happy in your job? You probably need more opportunities to be creative. Not happy in your personal life? If you could just express yourself more, you'd feel better.… read more

Esession Version 2: Online Recording, Now More Collaborative

April 06 2008

A little while ago I wrote an article about my experience using esession.com, a web-based "virtual recording studio". Esession struck me as having a very well-integrated collection of professional features. Now comes esession.com Version 2, and it looks like it's going to be better - largely by incorporating more non-professional… read more

All You Need to Know about Creativity, in 48 Pages

September 20 2007

When I worked in Silicon Valley, I realized after a short while that a big part of my job as a manager amounted to finding ways to help people be creative. After all, if you have a collection of very... read more

Wonkosphere: Political Reputation - or at Least Buzz - Management

September 19 2007

It’s early days, but just like the record industry, American democracy is being taken apart and rebuilt by digital technology and the web. Why should ONLamp readers care? Many of you will be designing and building our new democracy. Several trends are converging to make this possible and, I think, inevitable.… read more

More Political Reputation-Management: The Truth-o-Meter

August 28 2007

Following my recent post about a color-coded reputation management system* for politicians (indicating their truthfulness by the color used to display their names on web pages), I came across Politifact and its Truth-o-Meter. Politifact is a project of the St. Petersburg Times and Congressional Quarterly that will “analyze the [presidential] candidates’… read more

Flow Award Nominee: FrameForge 3D Studio 2

August 20 2007

Recently I needed to develop a storyboard in a hurry for a TV commercial. Problem: I can't draw. Solution: FrameForge 3D Studio 2, a pre-visualization tool popular with film & TV directors. Unexpected extra: Flow! I loved working with this... read more

Proposal: A Politicians' Reputation Management System

August 20 2007

News of University of California Santa Cruz computer scientist Luca de Alfaro’s Wikipedia trust-coloring system revived - and improved - an idea I’ve been playing with: automated reputation-management for politicians. The idea is to make the concept of honor meaningful again, by creating new social rewards and penalties for behavior… read more

The Missing Drupal Manual: "Pro Drupal Development"

May 21 2007

Drupal, one of the leading open source content management systems, is amazing. The more I learn about it the more impressed I am by the depth of thought (and amount of work) that’s gone into making it so powerful and flexible. But, thanks to its complexity and to the large gaps… read more

Digital Journalism Case Study: Live Blogging a Political Convention

May 07 2007

The California Democratic Party held its annual convention in San Diego April 27-29, and I was there blogging, along with hundreds of other traditional and web-based reporters. Here are some observations. ... read more

Top Drupal & CiviCRM Gotchas

March 16 2007

Thinking of trying the Drupal open source content management system? It’s a powerful platform, but the learning curve can be steep, even if you’re already comfortable with its underlying technologies: PHP, MySQL and CSS. As the volunteer webmaster for the Monterey County (California) Democrats, I’ve gotten deeper into this stuff… read more

Reflexion Filter: A Micro Recording Booth for Project Studios or Podcasting

March 08 2007

In audio, as in the rest of life, the basics rule. For example, you can spend all the money in the world on great gear, but if your room is bad, you're just going to end up with a great... read more

Reflexion Filter: A Micro Recording Booth for Project Studios, Remotes or Podcasting

March 08 2007

In audio, as in the rest of life, the basics rule. For example, you can spend all the money in the world on great gear, but if your room is bad, you're just going to end up with a great... read more

Digital Politics: From CivicSpace to Groundswell

January 28 2007

CivicSpace, the free open source community organizing web platform, is migrating to Groundswell, which is essentially the same thing, but with a subscription fee and a promise to shield users from technical challenges. It’s not surprising: CivicSpace was impressive, but it seemed to occupy a limbo between open source and… read more

Bless You, Dolby: Technology Limits Annoyingly Loud TV

January 08 2007

Dolby Labs "is unveiling a sound-leveling technology called Dolby Volume today at the Consumer Electronics Show in Las Vegas that its executives say will finally eliminate the jagged audio discrepancies that exist between shows and commercials and even between scenes... read more
Spencer Critchley